{"id":1267,"date":"2026-04-30T14:18:58","date_gmt":"2026-04-30T12:18:58","guid":{"rendered":"https:\/\/elbeawal.se\/referenser\/ica-maxi-norrkoping\/"},"modified":"2026-04-30T14:18:58","modified_gmt":"2026-04-30T12:18:58","slug":"ica-maxi-norrkoping","status":"publish","type":"referensprojekt","link":"https:\/\/elbeawal.se\/en\/references\/ica-maxi-norrkoping\/","title":{"rendered":"ICA Maxi Norrk\u00f6ping"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>ICA Maxi wanted to strengthen their in-store presence through a clearer shop-in-shop concept. The assignment was to create a solution that highlights the range and makes it easier for customers to navigate.<\/p>\n","protected":false},"featured_media":0,"template":"","tjanstetyp":[42],"class_list":["post-1267","referensprojekt","type-referensprojekt","status-publish","hentry","tjanstetyp-checkout-zone"],"acf":{"kund":"ICA","tjanstekategori":[42],"marknad":"Sweden","ar":2025,"ingress":"ICA Maxi Norrk\u00f6ping chose ElbeAwal's checkout zone solution to increase sales and improve customer flow. The result is an open self-checkout area and a well-stocked impulse purchase section that gives the store more time for customers \u2014 and customers more to choose from.","uppdragstext":"We developed a checkout zone that balances two things at once: fast throughput and clear product exposure. The self-checkout area is spaciously positioned to keep the flow open, and the impulse fixtures are sized to accommodate the right range in the right place. The entire zone is designed to meet the demands of everyday retail, with durable materials and a structure built to handle a high pace.","badge_text":"How we solved the brief","projektbild_hero":1308,"bildgalleri":[1309,927,1308]},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ICA Maxi Norrk\u00f6ping - ElbeAwal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elbeawal.se\/en\/references\/ica-maxi-norrkoping\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ICA Maxi Norrk\u00f6ping - ElbeAwal\" \/>\n<meta property=\"og:description\" content=\"ICA Maxi wanted to strengthen their in-store presence through a clearer shop-in-shop concept. 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